Target Audience

For my practical piece, the age group that I have chosen to focus on is within the rage of 18-40 year olds as the film features unsettling scenes of a dark and psychological nature. The explicit nature of the film would be unsuitable for anyone under the age of 18 - as it also features obscene language, drug and alcohol abuse.

The social class that we have chosen to focus on in our film ranges from upper middle class to skilled working class. We felt that this would be an appropriate section of society to focus on as the film depicts a mixture of middle class characters and working class characters. For example, the main character is of a skilled working class background, while other characters that he encounters within the film vary from his own social strata to that of upper middle class. 

The social group that we would expect to generally watch the film are those with interests in psychology,psychological horror and horror films. Other social groups that may watch the film are those interested in law enforcement, history of crime or history of serial killings - as the murders in the film draw inspiration from real life murders.

The social group I would generally expect to watch the film are those whose interests lay with psychology,psychological thriller and general thriller films. Other social groups that may watch the film may include those interested in the music of David Bowie as he features heavily on the soundtrack of the film, with songs such as Life On Mars, Ashes to Ashes, 'Tis A Pity She Was A Whore, Drive-In Saturday and Lazarus making an appearance.

The ethnicity that I have chosen to focus on is white British, as that is the ethnicity of the main character as well as many of the characters that he interacts with. However, there are elements of multiculturalism within the film and so other ethnicity are also represented. 

My primary audience would be the wider, British film going audience - ranging from the age of 18 and upwards. My secondary audience would be those groups of people that choose to go and see a film together - linking with our primary audience.

The mass audience that my picture would choose to focus on is the broader spectrum of those who are interested in thriller films. It would be those who watch and enjoy thriller films or psychological thriller films. However, my niche audience would link with this - but focus more on those with an interest in psychological thriller films.